Backward effect of a forwarded mail:


We all receive so many forwarded mails and some of us choose to do "Mark as read" in our email clients to avoid getting frustrated after suffering several times reading the junk content... And lot of us just ignore the forwarded mails and very rare breed of us will go forward to create rules and enable junk mail options to get rid of the instant frustration..!!

This article is neither about the ways of managing junk emails nor about the ways people react to junk mails... Its about the impact a forwarded mail can make in the hearts of all of us.. Irrespective of whether we are horribly attached to the geographical and anthropological boundaries of your country or not... want to call this as patriotism..? Really Sorry.. I don't choose to do that... my definition of patriotism is doing something really good for the people of this planet... I am patriotic to the entire planet... not only my country..!!

And please note that here I am not going to write a disclaimer to avoid any allegations any body can/will make against me - thinking I am supporting MNCs or for any other great reasons. And if you think this itself is a disclaimer. Let it be... you may be right...!!

Let’s see one of the unnamed junk mail I received... About consumerist behavior and the impact it can make on Indian economy...!! I haven't edited a single punctuation in the mail content except changing the letters from "CAPS” to "Sentence case"... It was looking horribly bad in all CAPS... may be written to make more impact..? I don't know...

Please read on...

Save india !!!

U can make a huge difference to the indian economy by following few simple steps.

Hi friends

please spare a couple of minutes here........for the sake of india...our country. I got this article from one of my friend, but it's true, i can see this from day to day life,

small example:
before 5 months 1 can $ = ind rs 32
after 5 months. Now it is 1 can $ = ind rs 37

i don't think so, canadian economy is booming, but indian economy is going down .
Our economy is in ur hands

do u know this, indian economy is in a crisis - as you are all aware! India like many other asian countries, india is undergoing a severe economic crunch. Many indian industries are closing down. The indian economy is in a crisis and if we do not take proper steps to control those, we will be in a critical situation. More than 30000 crore rupees offoreign exchange are being siphoned out of our country on products such as cosmetics, snacks, tea, beverages...etc which are grown, produced and consumed here .

A cold drink that costs only 70/80 paise to produce is sold for nine rupees , and a major chunk of profits from these are sent abroad. This is a serious drain on indian economy.

Did you know that " coca cola " and " sprite " belong to the same multinational company, "coca cola " ?

On one hand coke advertisements say that ' jo chaho hojaye, cocacola enjoy' (i.e . Whatever the hell, let it happen, you drink coke) ; and on the other hand, sprite says that 'bhujao only pyas, baki all bakwas'

(i.e. Drinks can just quench thirst all other claims are false). What can you do ? You can consider some of the better alternatives to aerated drinks.

for that matter pepsi is also the same

you can drink lemon juice, fresh fruit juices, chilled lassi (sweet or sour), butter milk, coconut water, jaljeera, enerjee, masala milk..........

Everyone deserves a healthy drink, including you! Over and abo! Ve all this, economic sanctions have been imposed on us. We have nothing against multinational companies, but to protect ou! R own interests we request everybody to use indian products only for next two years. With the rise in petrol prices, if we do not do this, the rupee will devalue further and we will end up paying much more for the same products in the near future.

What you can do about it ?
1. Buy only products manufactured by wholly indian companies.
2. Enroll as many people as possible for this cause.

Each individual should become a leader for this awareness. This is the only way to save our country from severe economic crisis. You don't need to give-up your lifestyle. You just need to choose an alternate product.

All categories of products are available from wholly indian companies.

List of products

1. Bathing soap: use - cinthol & other godrej brands, santoor, wipro shikakai, mysore sandal, margo, neem, evita, medimix, ganga, nirma bath & chandrika .instead of - lux, lifeboy, rexona, liril, dove, pears, hamam, lesancy, camay, palmolive

2. Tooth paste: use - neem, babool, promise, vico vajradanti, prudent, dabur products,miswak Instead of - colgate, close up, pepsodent, cibaca, forhans, mentadent .

3. Tooth brush: use - prudent, ajanta, promise instead of - colgate, close up, pepsodent, forhans. Oral-b

4. Shaving cream: use - godrej, emani. Instead of - palmolive, ol d spiice, gillete.

5. Blade: use - supermax, topaz, lazer, ashoka.instead of - seven-o -clock, 365, gillette.

6. Talcum powder: use - santoor, gokul, cinthol, wipro baby powder, boroplus instead of - ponds, old spice, johnson baby powder, shower to shower.

7. Milk powder: use - indiana , amul, amulya instead of - anikspray, milkana, everyday milk,milkmaid.

8. Shampoo: use - lakme, nirma, velvet instead of - halo, all clear, nyle, sunsilk.,head and shoulders, pantene

9. Mobile connections: use - bsnl, airtel instead of - hutch.

And above all, clothes - stop buying --alan paine, peter england, arrow,louis phillipe, lee, reebok,nike,van huesen,calvin klien, raid and taylor . Do you know that the cotton is produced in the indian villages, threads are produced in the indian towns, dresses are stitched in indian cities and clothes are purchased by indian customers?

But it is branded as manufactured by a multinational company for which we lose precious foreign exchange. The point to note: the money is going to some developedcountries . It is true.

Please go to the remote areas of cities and see for yourself the truth .

Thousands of poor innocent indians are working as tailors for stitching the world's popular readymade clothes( alan paine, peter england etc.....) ,. But they are paid a poor amount.

This is happening becuse of our ignorance. India is one of the major textile exporter in the world.

Our tailors are famous even in countries like us and uk. Then why should we blindly give in to the attraction of foreignbrands?

Please think about it.

Every indian product you buy makes a big difference. It saves india. Let us take a firm decision today.

Buy indian to be indian we are not against of foreign products.we are not anti-multinational.
We are trying to save our nation. Every day is a struggle for a real freedom.

We achieved our independence after losing many lives. They died painfully to ensure that we live peacefully . The current trend is very threatening. Multinationals call it globalisation of indian economy. For indians like you and me it is recolonisation of india.

The colonist's left india then. But this time they will make sure they don't make any mistakes. Who would like to let a" goose that lays golden eggs" slip away.

Please remember : political freedom is useless without economic independence. Russia , s.korea, mexico........the list is very long!! Let us learn from their experience and from our history.

Let us do the duty of every true indian.

Finally: it's obvious that u can't give up all of the items mentioned above,so give up atleast one item to for the sake of our country. Little drops make a great ocean.

Jai hind...............

Analysis of the patriotic fever:


See the hue and cry against multinational products.... and see how the mailer is pleading you to use ONLY Indian products...!! I have some questions here....

What makes a product Indian? Made in India? Or Made by Indian agencies for Indian companies...? In what way are we sure that the companies claiming to be "Indian"?

If a product is called 'Indian' just because its made somewhere in India, then even Colgate is Indian, and Pepsi and Coke too are Indian products...!

Or may be a company or a product is called 'Indian' just because there is a sanskritised or indianized word in its product name or company name.... Just as in Hindustan Lever Ltd...? And you want to argue that the revenue of HLL does not go to Unilever...? Are you sure? May be its not going.... May be it is.... But are you sure that the so called "foreign" companies don't contribute to Indian people? Think about it....

If the product is made in India using a 'foreign' technology, then Pepsi and Coke are not Indian products... so as the so called Indian products Promise toothpaste, and 'Lakme' - the so called great company 'developing' Indian culture (by conducting Lakme India fashion week with skinny girls with enhanced parts wearing hanky's as dresses) is actually a spun-off venture from Hindustan Lever Ltd(HLL) which is actually a member of Unilever Corp of UK/Netherlands....!!

The argument here is that there are so many so called foreign players - direct or indirect - giving immense contribution to Indian economy in so many ways.... Its true that part of the money they earn is going to their parent companies... But who is buying it? We. Right...? One claim is that we are buying the products of foreign companies because we are fascinated by anything that is foreign.... the colonial remaining.... May be that’s there in a small percentage. But is that the only reason? Are we trying fooling ourselves by keeping the quality and cost factor at bay in the name of bullshit patriotism?

Do we really know what the contribution HLL is making to Indian people....? Unilever foundation is contributing a lot in the countries they operate directly or through subsidiaries like HLL. Check out these links to more about HLL's contribution to Indians:

http://www.indiapartnershipforum.org/industry_sector/HindustanLeverLtd.htm
http://www.hll.com/citizen_lever/index.asp

If you still dispute the contribution by HLL is waste, please don't buy its products.... ! But the fun here is that the mailer has considered only Godrej and Vicco as Indian companies...!! And asking as not to buy Lux which is the product of 'foreign' company HLL....!!

Okay... Now you are convinced that HLL is the foreign company but contributing a lot to Indian society... and you can buy the quality products from HLL...!! Wait.... the counter-argument is that HLL is killing the environment by polluting Kodaikanal in Tamil Nadu with Mercury...

The environmental groups Palni Hills Conservation Council (PHCC) and Greenpeace recently brought to light evidence that implicates the multinational in the indiscriminate dumping of mercury-contaminated toxic wastes in Kodaikanal.

Read the full story here: http://www.ban.org/Library/unilevers.html

What am I trying to prove by the way? HLL kind of 'foreign' companies are good ? or bad?

Relax... it is not the question of good or bad... if the product is affordable by you and good quality one, buy it whether it is local, global or any bullshit...!! Will you buy a horrible product just because it is Indian....?

But when the companies are into screwing up the human existence like the mercury pollution of HLL, we need to protest and make our so called governments to take actions against them...!! Where... in India? My God...!! Some of the good souls in Pollution control board are not able to control the intra and inter-departmental pollution... When will they be able to control the real pollution...!! Do we need pollution control board or "No-Pollution" board? Is Zero-pollution possible...? If you think anything is possible, we need work out the ways to make it possible...... what do you say...?

Coming back to the topic.... In Wikipedia the list of Indian companies include a whole lot of foreign companies like Covansys, Syntel....!! :-) Are they Indian companies because they are headed by or founded by Indians? Even though they found those companies in silicon valley...? Give me a breakk....!!

Lets see one more 'pure' Indian company... Ranbaxy Laboratories Limited... Most of Ranbaxy's products are manufactured by license from foreign pharmaceutical developers, though a significant percentage of their products are off-patent drugs that are manufactured and distributed without licensing from the original manufacturer because the patents on such drugs have expired.... Will you buy those medicines saying that it is made by an "Indian" company or you won't buy it because they are 'foreign-recycled-and-presently-invalid-products' ?

Have you ever taken a decision in buying a medicine based on whether it is Indian or foreign...? If not, why any other product-buying-decisions should be different? Just because medicines will affect you immediately and soaps and tea will not...? Are you sure...?

What the hell is this...? What’s the solution finally...?


The main objective of this article is to educate the un-initiated about the patriotic ferver based on product-buying-decisions. In my opinion, it is dangerous to take your day-to-day decisions based on patriotic or regionalist basis. It will not only screw up our relations with the external world but make us short-sighted too.

The solution starts with the following:

Increasing the awareness of Indian products by aggressive marketing, Increasing the quality of the products of so called Indian companies, Ensuring that the Government funds are properly reaching the cottage industries/small scale business, Making entrepreneurship as the compulsory subject from the 1oth class after making education compulsory till 10th, or Introducing degrees like B.A or MBA in Entrepreneurship management in at least 5 universities in a state, or anything equivalent to that.

And, revamp the justice system.... Make laws very strict....

Kill corruption.... Kill complacency... Kill the horrible, 'entitlement' mentality... Kill power abuse.... both authoritative and electrical powers... Kill the religious fundamentalism... May it be any religion... Make a secular state a reality.... not only in old governmental records and amendments.... Kill foolishness.... Kill useless expenditures in government and private.... create a service-oriented government... Don’t allow anybody with a criminal background to contest in elections or take part in any other government/public initiatives... Kill the bad habits.... Stop smoking... Stop drinking.... don’t initiate the diseases by your foolishness... Triple the fund of university grants... Manage everything well...Keep any allocations/decisions public...

Make technology awareness a mandatory thing in schools/colleges... Concentrate and build a great primary education system... come out of the present Montessori Kindergarten rubbish... Teach engineers the value of non-technical things and liberal arts... teach arts people about the necessity of technical education.... Educate people on sex... its impact on life.... its consequences ... everything about it... kill the police bothering the people at beaches and parks... Shoot the bastards who oppose any festivals.... Shoot the bastards.... the evil politicians, business persons, rapists, abusers, ditching specialists (?), or anybody who cheats on anything/anybody.... after recovering the amount from that person....

Not all the damage is recoverable.... What will you recover in a rape/abuse case? Let the abuser pay 10 Lakhs (or more) to do a charity organization/university/government.... before taking the bullets in the chest....!!

I hear somebody moaning about human rights...? Arhh.......We wil talk about this some other time...!!

So, if economic power is the goal , then making India or any other country as a super power in economy doesn't come with buying or not buying products... that’s a cheap, crazy consumerist view of stupid management/marketing gurus...!

And finally start spreading the awareness against all the junk things in society.... as you cannot stop junks in overnight... start spreading the awareness.......

Think different... think rational... Discuss... Debate....
You will realize what I am saying....!!!


Educate the children about all these......

Regards,
Satheesh
"My life is meaningless if I don't make your life meaningful"